Think about any six year old you know, (or have known) and their preference for drawing and doodling. That’s a fancy psychological term for this in adults — the picture superiority effect. Humans are far better at understanding and retaining information if it comes with a picture.
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Your ability to write well matters. We write to communicate. Not just emails, business presentations, speeches, marketing copy, and reports.
A couple of weeks ago, I was a guest on the Rad Presenters podcast. In the episode you’ll hear me discuss Presenter Types.
More and more, organizations are on board with the idea of becoming “data-driven.” Collecting data on key indicators is a big step ahead from where many organizations used to be. But being able to interpret that data and share it with others in an intelligent way is equally as important and most organizations don’t focus here.
Presenting data effectively changes the kinds of conversations that can happen inside organizations. Better presentations shape an improved culture of decision-making. Let me tell you about a recent example of this.
Numbers are the universal language, but it’s not spoken well. How you present data and information bleeds into everything you do — and it’s far reaching.
