Imagination is a Powerful Thing.


Oh the irony! This wonderfully creative print campaign for Rabiskeria of Brazil, a design and illustration firm, shows what a vivid picture you can create with words.

A lesson for all of us — sometimes it’s what you leave out of the picture.

Rabiskeria Illustration. Make it clear. Draw it.

Advertising Agency: Fischer+Fala, São Paulo, Brazil
Creative Directors: Rafael MerelMarcelo Fedrizzi
Art Director: Marcos Oliveira
Copywriter: Rodrigo Sant’Anna
Illustrator: Marcos Oliveira
Published: April 2011

via http://adsoftheworld.com.

Gavin_Animated-GifGavin is a founding partner at fassforward Consulting Group. He blogs about PowerPoint, Presenting, Communication and Message Discipline at makeapowerfulpoint.com. You can follow him on twitter @powerfulpoint.

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