Think about any six year old you know, (or have known) and their preference for drawing and doodling. That’s a fancy psychological term for this in adults — the picture superiority effect. Humans are far better at understanding and retaining information if it comes with a picture.
Your ability to write well matters. We write to communicate. Not just emails, business presentations, speeches, marketing copy, and reports.
A couple of weeks ago, I was a guest on the Rad Presenters podcast. In the episode you’ll hear me discuss Presenter Types.
Presenting data effectively changes the kinds of conversations that can happen inside organizations. Better presentations shape an improved culture of decision-making. Let me tell you about a recent example of this.
Numbers are the universal language, but it’s not spoken well. How you present data and information bleeds into everything you do — and it’s far reaching.
Numbers have power, if you have the courage to use them powerfully. Take these two stories from opposite ends of the 20th Century. The first story is about a man in a steel mill. The second is about the crash of a giant.