I believe everyone has a great idea. Some, more than one. You may have one great idea a year, or a few every day, but whether that idea lives or dies depends on how well you present it.
This week was big in Apple land. Tim Cook’s keynote to announce the Apple Watch. Let’s put aside the product punditry and how insanely great the product is, (the mainstream media, haters and fanboys will turn themselves into a tizzy over the Digital Crown and the force-sensing) and look at the keynote itself.
The American celebration of independence seems an appropriate time to ponder the opening line of, “Paul Revere’s Ride,” a poem written by Henry Wadsworth Longfellow. According to Longfellow, Revere raised the alarm and became a hero of the Revolutionary War. Unfortunately, this isn’t true. It’s true that he made the ride, but his role has been exaggerated.